Good Morning,

Caring about others is not an easy subject to discuss.  Yet, for organizations involved in selling a product to the consuming public, it is a vital concern.  In fact, it is one of the keystones on which all successful Dealerships are built.  Never is this concern more true than in a successful RV Dealership.  Making sure that the folks who staff a successful RV Dealership possess a sincere feeling of caring for and about the Prospective Customer, must be one of the primary concerns for the Dealership’s Management.  Seldom has the feeling of Caring been so vividly expressed as what actually happened at one of Florida’s outstanding RV Dealerships.  Here is the story.

To set the record straight, the Prospective Customer had very little knowledge of this particular RV Dealership except that the Dealership carried the brand of RV that the Customer had in mind to purchase.  So the Customer drives on to the Dealership’s parking lot only to be met by a nicely dressed young man on a Golf Cart.  He greeted the Customer and offered a ride to the Showroom.  Once in the Showroom, the feeling of Caring was everywhere.  The staff was neatly dressed; no one was setting around drinking coffee and discussing the last evening’s ballgame.   In other words, although there was a feeling of warmth and friendliness, it was all business.  One could easily see why this Dealership is so successful.  The Showroom was spotless.  The Parts and Service store was neat, well organized, and the shelves were all stocked.  It was “Picture Perfect”.

The Customer departed the Dealership a few hours later with less money in the Checkbook and a fresh Bill of Sale.

Ten days later, the Customer was back at the Dealership to pick up the new RV.  Again the pleasant young man met the Customer and offered the Golf Cart ride to the Showroom.  Introductions were exchanged with the Technician who would be responsible for the “Walk Around” of the new RV. 

Three hours later, the Quality Control Technician had completed the most in-depth “Walk Around” that could be done.  The five pages on his clipboard were all checked off.  Every operating system within the RV had been checked and double-checked.  From the TV Antenna to the Tires and from the Hitch to the Tail Lights, the QC Tech talked about and demonstrated how everything worked.  In the end, nothing was left to chance.  The RV was as nearly perfect as it could be.

There is only one way to describe this RV Dealership.  It was SUPER.  From the top Management to the QC Tech, there was an expression of professionalism and an honest feeling of Caring for the Customer.  It is no wonder that this RV Dealership is one of the most successful.

In retrospect, it is quite obvious that this RV Dealership knew what the Customer was seeking and how to provide the result.  It is also quite obvious that the RV Dealership knew the value of ensuring the Quality of their Products.  As the General Manager expressed “If there is a problem with this RV, we have not done our job.”  How true!

Thanks for reading.

Tech Support